SWAROVSKI UNVEILS “OUT OF THIS WORLD” LOOK FOR THE 2018 VICTORIA’S SECRET FASHION SHOW

Out of this World' look-1

Swarovski is delighted to announce that Victoria’s Secret Angel Romee Strijd has been chosen to wear the official Swarovski Look at the upcoming 2018 Victoria’s Secret Fashion Show. Romee will illuminate the runway as she transforms into a sparkling shooting star, adorned in over 125,000 Swarovski crystals. This highly anticipated moment will take place during the Celestial Angel section of the show.

 

This year’s Swarovski Look, crafted by Barak, will include a full bodysuit silhouette hand-beaded with over 70,000 crystals from Swarovskiresembling a star-strewn night sky. The long-sleeved bodice features a constellation of Swarovski crystals thatruns diagonally from neck to hip, creating a celestial stardust effect.The crystals that were used to embellish the bodysuit come in a palette of sparkling clear Crystal and gleaming Silver Night. Cuts consist of Flat Back Hotfix shapes, such as Star, Rhombus, Rivoli Triangle, Round and Teardrop; Sew-on Fancy Stones, including Oval, Twist Chessboard, Hexagon and Navette; Bi-cone, Round and Dome Beads; together with Star, Moon and Classic Drop Pendants.

 Making of- The Out of This World look-1Making of- The Out of This World look (1)

Breaking the traditional concept of paired wings, the handmade 3D mono-wing has been crafted to frame Romee as a seven-pointed silver star.With circular cutouts radiating from the center to the outer points, each has an oversized, show-stopping Chessboard crystal suspended within it. The body of the star is studded with a myriad of round flatback stones, such as Xirius, Rivoli and Chessboard. The wing, crafted by Marian Hose, also known as“Killer”, took a team of experts 150 hours to apply over 55,000 Swarovski crystals weighing a total of 20 pounds.

 

“Swarovski is thrilled to be able to light up the Victoria’s Secret runway for a 16th year with crystals that add radiant glamour to all of the show-stopping looks,” commented Alexander Wellhoefer, Senior Vice President of Operations for Swarovski Professional, Americas. “We are also excited to welcome the iconic show back to its original home in NYC, where the Angels will shine even brighter under the city lights. We can’t wait for you to see what’s in store.”

 

The Victoria’s Secret Fashion Show will air on the ABC Television Network at 10pm EST on December 2, 2018.

 

About Swarovski Professional:

Swarovski delivers a diverse portfolio of unmatched quality, craftsmanship, and creativity.

Founded in 1895 in Austria, the company designs, manufactures and markets high-quality crystals, genuine gemstones and created stones, as well as finished products such as jewelry, accessories and lighting. The Swarovski Crystal Business is run by the fifth generation of family members and has a global reach with approximately 3,000 stores in around 170 countries, more than 27,000 employees, and revenue of about 2.7 billion euros in 2017. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. In 2017, the Group generated revenue of about 3.5 billion euros and employed more than 32,000 people.

A responsible relationship with people and the planet has always been an integral part of Swarovski’s heritage, and is embedded today in the company’s well-established global sustainability agenda. In addition, the global Swarovski Waterschool education program has reached 500,000 children on the world’s greatest rivers, and the Swarovski Foundation, set up in 2013, works to support culture and creativity, promote the rights and wellbeing of women and children, and conserve natural resources to achieve positive social impact.

www.swarovskigroup.com

 

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